One of the UK’s most renowned garden centres, Bents is a destination for gardening enthusiasts and home decorators alike. Based in Manchester, Bents has earned prestigious accolades such as Garden Centre of the Year, cementing their reputation as a leader in the industry.
Results
Audience, engagement and commercial outcomes, measured and reported.
The client
One of the UK’s most renowned garden centres, Bents is a destination for gardening enthusiasts and home decorators alike. Based in Manchester, Bents has earned prestigious accolades such as Garden Centre of the Year, cementing their reputation as a leader in the industry.
One of the UK’s most renowned garden centres, Bents is a destination for gardening enthusiasts and home decorators alike. Based in Manchester, Bents has earned prestigious accolades such as Garden Centre of the Year, cementing their reputation as a leader in the industry.
We built a channel-specific plan grounded in evidence and tied to the KPIs Bents actually reports on.
Keeping brand trust intact while opening up new audiences and channels, without one undermining the other.
Continuing to compound: deeper audience segmentation, more creative experimentation and tighter measurement.
Strategy, measurement and execution for Bents, built around the outcomes that matter most to the business.
