About

People buy from people, confidence and trust is earned; this page is no substitute to knowing us like our clients do, but we hope it’s a good start.
Who we are
Proficient and conscientious. We’re an experienced team of talented professionals.

From our base in Bournemouth, Dorset, we work with fantastic organisations helping to deliver integrated insight, digital marketing and development solutions using our unique blend of creativity and technical expertise.

We draw deeper understanding from the analysis of data. We aim to remove assumptions and guess-work from your decisions in digital. Equipped with this knowledge we then go on to recommend, plan and design solutions.

From the beginning of his 15 year digital career, Andy has been hands on with the business-end of systems and development projects all the way from inception to delivery. He is fundamentally an analytical thinker, quick to understand and strategise across varying disciplines, while being as comfortable in a boardroom as in front of a screen of code. When not in work mode he is often travelling the world, hiking mountains or out and about exploring south west England’s countryside.
Andy White
Co-Founder | Technical Director
Jon Darch
Jon has over 15 years of experience of client and agency side Digital Marketing and brings a wealth of insight and knowledge to the team. Jon leads Uprated’s analytics and insight team to prove and improve the performance of our client’s activities, through better measurement, optimisation and enhancement. Jon is also a bit of an analytics geek and is Google QAIQ certified. As an avid supporter of AFC Bournemouth, Jon is permanently smiling whilst watching his team compete in the mighty premier league!
Jon Darch
Co-Founder | Digital Marketing Director
Pete Norris
Pete has been working with websites since the 90’s and has built and designed a fair few in his time. An avid technologist, He absolutely loves shiny new toys that enable him to make things bigger, better and brighter. Coupling this with an eye for design he is an all rounder with bags of enthusiasm behind everything thrown his way. Away from the office you might find him singing in your local bar, or somewhere in Cornwall in his camper van with his family.
Pete Norris
Creative/Technical Delivery Manager
Lorna Edwards
After studying mathematics, Lorna’s move to software development was largely due to a passion for problem solving and improving efficiency. Whether it’s designing databases, manipulating existing code or tinkering with frontend animation, she loves every aspect of development. When she’s not working, you can find her playing jazz with some of Bournemouth’s local big bands or running around a hockey pitch!
Lorna Edwards
Digital Developer
Ross Darch
Ross comes from a background in finance and affiliate marketing. He understands numbers, stats and takes a personal interest in seeing our clients grow online. Ross is a PPC Specialist and studied his Google PPC qualifications at their Head Office in London. Ross is big on the Social Scene – He loves Social Insights, knows how to create good content and the tricks to get it seen by the right audience. When he’s not formulating how you can take over the internet; you may find Ross having some quiet time on a surfboard or hiding in the depths of the Purbeck hills.
Ross Darch
Senior Digital Account Manager
Kelly has a 6 year history of working in the digital marketing and advertising industry. Helping to drive sales and ongoing growth for her PPC and social clients. Out of work Kelly is happiest at home with her husband, doing a bit of yoga, cooking or going out on long forest walks with their border collie Summer.
Kelly Thatcher
Digital Account Manager
Rich doesn’t believe in guess work and neither do we. Questions can be identified in data and insight can provide the answers and this is where Rich is in his element. Highly Analytical, Google Certified and an expert in CRO, Rich is driven on improvement and optimisation. When he’s not digging around in the data, Rich will be dreaming about supercars whilst consuming his 12th cup of tea of the day.
Rich Fenner
Analytics & CRO Consultant
Over the years we have built a network of experienced freelances who can be brought in to flex scale and assist with more nuanced requirments that some clients bring to us.
Freelancers
Various
Careers
Join the team

We have created a working environment made up of people who get on as well with each other both in and out of the office.

At our core we try to culture the un-pressured professionalism which can only result from the mutual respect for each other’s value to the team as a whole.

We are always keen to hear from people who have a hunger for knowledge and find their web specialisms feel like a hobby not a chore. If that sounds like you, we should chat.